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Thanks for showing your love for our 6 SEO Tools, we have discussed so far. In continuation of our series of 10 SEO Tools you must have to optimize your Website Today, we will discuss our 7th SEO Tool, Bing Webmaster Tool. For the previous 6 SEO Tools, you may go to our Blog Section.
Why Bing Webmaster Tool?
Everyone knows that the Hold of Google Search Engine more than 85% across the Globe. So, SEO Strategists mainly concentrate on Google Webmaster Tools and ignore Bing, Yahoo, Ask, MSN, etc. Bing holds more than 10% of the traffic. So, Why not take the benefit of the second largest Search Engine Traffic provider?
How to configure Bing Webmaster Tool?
In order to configure Bing, please search ‘Bing Webmaster Tool’ in Google Search Bar or can directly click on the link
It will take you to a screen to create your account or login with Facebook or gmail account.
Once you enter these details, your screen will look like this:
Here you need to add your Website to the ‘Bing Webmaster Tool’.
Once you enter your website URL, It will give you a message to verify that you are the site owner.
You can verify your account details by following means:
(You can opt to simply upload an XML file to the root directory of your website. I used this verification method for one of my clients and it took less than five minutes).
(you can choose to copy and paste meta tag containing your authentication code to your website’s homepage, at the end of thesection)
(Here, need to have access to your domain hosting account. You then need to edit the CNAME record with the verification code Bing supplied. Once you’ve saved this, head back to Bing Webmaster Tools and click ‘Verify’. You’ll see a green tick if the verification has worked, if not you’ll see a red cross and information from Bing on why they were unable to verify.
As in the above scenario, we are trying to verify https://www.buddhaslearning.com In order to align this website to Bing Webmaster Tool, we need to verify these, as shown in the screenshot:
Once it is verified, it starts showing Crawled results onto Dashboard. It will show following fields:
It also gives option to submit a sitemap through Bing’s SEO Tool.
In our previous Blogs, we have discussed the All-in-one SEO WordPress plugin, where it asks to add Bing Webmaster as shown in the screenshot:
Reports also, in the Dashboard, are much advanced as compare to Google Webmaster. It can show the track value, Severity, Error Count & No. of pages Crawled for the same as shown in the reports:
Page Mobile Friendliness Report
The mobile-friendliness report will show you the areas of your website needing work to comply with Bing’s Mobile Friendliness best practices and is generated every other week. You can filter your report by ‘only mobile-friendly pages’ or ‘only mobile-unfriendly pages’.
The Beauty of Bing Web-Master Tool is SEO Analyzer
Under the ‘Diagnostics and Tools’ menu, you will find ‘SEO Analyzer’. This tool is especially helpful if you are a newbie to Search Engines as it helps you to look at the areas of improvement on your website. It also explains the issue and the possible solution for the same.
You can type-in any page or URL of any page/blog or entire website to see the SEO issues, Bing SEO Analyzer will look into it & possible suggests fixing those issues. The issues identified are, like the SEO Report tool, quite basic best practice SEO like header tags, titles, descriptions, and alt tags. Clicking on the Page Source tab will highlight the code that you need to change/optimize.
Clicking on the error under SEO Suggestions will bring up a dialogue box informing you of the severity of the issue, the recommended action, and the SEO explanation:
That’s all from my side about Bing Webmaster Tool. In our next blog, we will discuss the 8th SEO Tool ie Google Analytics. If you have any questions about it and If you think any suggestions regarding Bing Tool, please feel free to update in the comment section below or mail at firstname.lastname@example.org